February 2024

I Asked ChatGPT to Write 3 Different Marketing Job Application Emails — Here’s What I Got

Here’s a confession: If someone asked me how I was able to land two of the most exciting full-time marketing roles in my career, my first instinct would have been to say that I was just “lucky.” Here’s a confession: If someone asked me how I was able to land two of the most exciting …

I Asked ChatGPT to Write 3 Different Marketing Job Application Emails — Here’s What I Got Read More »

Diving Deep Into Marketing for Dentists (My Takeaways)

An avalanche of both booked and patient walk-ins is the dream of dental practitioners. But let’s be honest — getting these patients requires hard work because the dental industry is fiercely competitive. An avalanche of both booked and patient walk-ins is the dream of dental practitioners. But let’s be honest — getting these patients requires …

Diving Deep Into Marketing for Dentists (My Takeaways) Read More »

The Hustle’s YouTube Team Tells Us Their Favorite Short-Form Videos of 2023

2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Why, you may ask? Short-form videos will remain key to many marketing campaigns this year. 2024 is here, and I want to look back on some of the previous year‘s …

The Hustle’s YouTube Team Tells Us Their Favorite Short-Form Videos of 2023 Read More »

Diving Deep Into Marketing in Financial Services (My Takeaways)

🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. 🔥 FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. One financial company that understands this well is Wise, an international money transfer service I use. According to Nilan Peiris, Chief …

Diving Deep Into Marketing in Financial Services (My Takeaways) Read More »