October 2024

Brand Tracking: How to Streamline This Process With AI

The future of brand tracking is here — and it’s powered by AI. The future of brand tracking is here — and it’s powered by AI. Brand tracking is an essential marketing strategy for measuring brand performance, customer loyalty, and market positioning. Traditionally, companies rely on surveys, panels, and market research to gather this data. …

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The Ultimate Guide to Instagram for Business [+ Data From 650+ Marketers]

More companies than ever are using Instagram for business — over 200 million businesses, to be exact.  More companies than ever are using Instagram for business — over 200 million businesses, to be exact.  Instagram has proven to be a worthwhile investment for marketing purposes. We surveyed 650+ global marketers in Jan. 2024, and they …

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