These days, businesses across every industry are investing in social media marketing. But no matter how great your social media content is or how many people follow your accounts, you won’t be able to grow your audience, reach, and presence if you don’t understand the data behind it all. These days, businesses across every industry …
The 12 Best Social Media Analytics Tools for Marketers in 2023 Read More »
Those who know me, know that I have a healthy obsession with travel, and so, I often pour through travel blogs looking for the best way to plan a trip and the best activities to do in a given place. One tool that will always help me find what I need is content aggregation. Those …
Effective B2B marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy. Effective B2B marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy. The …
The Ultimate Guide to B2B Marketing in 2023 [+ New Data] Read More »
LinkedIn is an incredibly powerful platform for growing both recognition and revenue as a B2B business. LinkedIn is an incredibly powerful platform for growing both recognition and revenue as a B2B business. In fact, audiences exposed to brand messages on LinkedIn are 6X more likely to convert, according to data from the social company. But …
How to Generate Leads on LinkedIn in 2023, According to LinkedIn’s VP of Marketing Read More »
Shopping trends have drastically changed over the past few years. While most of us previously browsed retail stores on a Saturday to find great deals, we now turn to Instagram to find discounts offered by influencers. Shopping trends have drastically changed over the past few years. While most of us previously browsed retail stores on …
Top Shopping Trends of 2023 & How They’ve Changed [New Data] Read More »
In a new commercial for Mint Mobile, co-founder Ryan Reynolds reads from a script written entirely by ChatGPT. In a new commercial for Mint Mobile, co-founder Ryan Reynolds reads from a script written entirely by ChatGPT. His prompt was simple enough: include a joke, a curse word, and let people know about the company’s holiday …
The business world can feel like a place of constant pressure and complexity. We hate stress a lot (because it sucks) but, at work, it can sometimes feel like addressing and dealing with stress can get in the way of meeting deadlines and producing results. The business world can feel like a place of constant …
How To Stay Calm Under Pressure at Work (According to Professionals) Read More »
Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. Chances are, you’ve probably spent an afternoon falling down a rabbit hole of YouTube videos. While it’s a great source of entertainment, the platform is also valuable for marketers using YouTube to find their target audience. With a global user …
YouTube Demographics & Data to Know in 2023 [+ Generational Patterns] Read More »
Keeping track of SEO trends is like hitting a moving target. From algorithm updates to evolving innovation, it can feel like the goalpost is always moving. Keeping track of SEO trends is like hitting a moving target. From algorithm updates to evolving innovation, it can feel like the goalpost is always moving. And while the …
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Many YouTube viewers click “skip ad” as soon as …
How Nissan Created A 4-Hour Ad Viewers Don’t Want to Skip Read More »
