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I Used AI to Create a Marketing Plan 2 Ways — Here’s How You Can Too

The prevalence of artificial intelligence (AI) has many concerned about job security. The prevalence of artificial intelligence (AI) has many concerned about job security. AI writing, AI images, AI videos — while the final products are far from perfect, they raise the question of what jobs AI could eventually replace, even if we don’t want …

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Designing an Event Marketing Budget? Here’s What Experts Recommend

The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility for marketing, communications and PR — all things I was excited about. The year I turned 30, I started a new job. The role was a management position and carried strategic responsibility for marketing, communications …

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AI in Graphic Design: The Pros, Cons and What it Means for Designers [+ Expert Insight]

Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic designer, read the post, and I‘ll just say he wasn’t thrilled about it. Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic designer, read …

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What Are the Best Alternatives to Google? How Brands Can Succeed Off Google Search

When I think back to my school days when we were asked to complete research papers using good old-fashioned books from the library, and I genuinely don’t think I could do that today. When I think back to my school days when we were asked to complete research papers using good old-fashioned books from the …

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My Advice for People of Color Looking to Break Into Tech

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Welcome to …

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How to Turn Virtual Teams into Tight-Knit Communities: Radha Agrawal’s Proven Tips

Our master this week once led 40,000 people in one massive virtual dance party for Oprah. (Oprah!) Our master this week once led 40,000 people in one massive virtual dance party for Oprah. (Oprah!) As someone whose dance moves resemble a malfunctioning robot, I’ll admit that the concept sounded incredibly awkward to me. But watching …

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16 Social Media Video Examples to Inspire Your Next Video Marketing Campaign

Social media and video content are integral to any marketing strategy in 2024. 91% of businesses use video as a marketing tool, and 35% are committed to making more social media videos in 2024. Social media and video content are integral to any marketing strategy in 2024. 91% of businesses use video as a marketing …

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